In a crowded market segment, your beverage labels give you a competitive advantage
Admit it. You’ve purchased a craft beer, bottle of wine or even a bottle of water based on the label. So have lots of other consumers. That’s why your beverage label must be flawless, featuring perfect color matching, accurate placement and perhaps foil or specialty paper. It also needs to be durable, enable lot code printing and perhaps private labeling. In the case of water bottles and milk bottles, your beverage label must stand up to a flexible container.
At Columbine Label we know and understand the specific needs of the beverage industry. We’ve worked with large beer makers to print their labels and keg collars as well as a number of wine companies, bottled water suppliers and dairies.
Beer drinking is about the experience ― and it starts with the label
You know this whether you brew a major brand of beer or are a custom beer brewer. Consumers are looking for a beer they will enjoy. Your beer labels are the first step in their enjoyment. It conveys what they will experience when they drink your product. Depending on your brand identity, you may want a foil, transparent, or specialty label to help convey your message. Your label needs to be durable, so it doesn’t fall off in the cooler during the party.
Plus, we can add UV coating, which will make your beverage label appear glossy, help the colors pop, and provide protection against scuffing. Your keg collar has to withstand the inevitable jostling that occurs getting it in place. It too may need to be waterproof, since kegs need to be iced.
There is a lot to consider, and we’ve considered it all. We have created labels for a number of beer manufacturers and we can step you through everything you need to know to put your best beer forward. Contact us and we’ll help you create a label or keg collar for your beer or custom beer.
A sea of similar bottles: Your label must differentiate your wine
Aisle after aisle of similar wine bottles – how is a consumer to choose? The wine label is often the first step in the purchase process. That’s why wine labels are often printed on premium paper or foil or have a unique die-cut. Wine labels can feature a number of colors requiring a precise color match. The gently curving shape of most wine bottles requires the knowledge and use of the correct adhesive to keep the beverage label exactly where it should be.
We have printed custom wine labels for a number of companies because our press can print up to eight colors, making the most of that vineyard scene or the creative, eye-catching design on your label. We offer a wide range of premium label stock and have a definitive understanding of adhesive properties to make sure your label stays where you put it. We also understand the bottling process. When you’re paying thousands of dollars a day to bottle your wine, you can’t afford a late delivery on your labels. Don’t worry. Your labels will be delivered on time. Contact Us to discuss your unique wine label needs or Request a Quote.
Bottled water is clean, clear and refreshing. Your label should be too.
Consumers spend a staggering amount each year on bottled water. They expect it to be pure, clear and refreshing. In order to stand out, your bottled water must further that expectation with its label.
We can print a transparent water bottle label that lets the quality of your product shine through. We can also make sure your label stays in place on a flexible container that just might roll under the seat of the car or get tossed in a back pack.