Ordering labels online can lead to unexpected surprises. Let us guide you through the process.
At first glance, ordering online labels appears to be fast and convenient. However, if you are launching a new product – or a new business – ordering online labels may not be your best option.
Why? Because there are a lot of variables to consider when choosing the right label for your product. By their very nature, printed product labels are custom labels. Working with a company that understands all those variables can save you time and money in the long run.
It isn’t rocket surgery, but there are a lot of moving parts that must go in the right order!
Here are a few things you may want to consider
Think about the shape of your product container. Is the surface completely flat, or will you need a contour label? What about compound curves? Will your product be refrigerated or frozen, or perhaps bottled hot when the label is applied?
Why do hot fill application sometimes wrinkle the labels? Different conditions – including application temperature – require different types of label materials and adhesives, so your label remains in place and looks great throughout the product’s life. Are you comfortable selecting the proper adhesive when you order online labels? Are you familiar enough with the wide range of label materials to know which one will best suit your needs?
What is lost when ordering online labels? The creative options that make your product stand out.
Your label’s job is to sell your product by making it stand out on the store shelf. Many label companies, including Columbine Label, offer a surprisingly wide range of special treatments that make your label pop. These include special materials and textures, extended text labels, hot foil stamping and embossing. These options may not be offered when ordering online labels.
With an online label quoting system, you must go it alone. You may not receive an accurate quote, and perhaps a higher price later to get it right.
With an online label quote system, you aren’t receiving valuable guidance to fully understand all the variables and choices. We offer the best of both worlds. If you know what you want, we offer an easy-to-use online Request-a-Quote form.
But if you have questions, just pick up the phone and call us. One of our experienced representatives will ask all the right questions and discuss options to ensure an accurate quote and, ultimately just the right label for your product – with no surprises!
Before you order your online labels for your product ask yourself:
• Is the online quote accurate? (Maybe…who pays if it’s not?)
• Does the order form require all the pertinent information to ensure a good-fitting label for your product? (Maybe…who pays if it’s not?)
If you aren’t sure, pick up the phone and call us. It could save you time, money and result in choosing the best label for your product. How’s that for convenience? Let us help manage your project we will get it right. Sometimes it’s better to rely on somebody who does this every day. You make a great product; don’t overlook your “silent salesman”.
Here are 3 ways to get started now:
1. Contact us
2. Complete the box at right to get free tip sheets
3. Complete our Request a Quote form. And check the box to get free samples. And for just $25, you can get an actual digital press sample, not just a proof of your label
“That’s actually a value that Columbine Label Company brought to me. Originally, we didn’t know about Columbine. I had gone online, trying to do everything myself. I had bought labels from an Internet company, but the labels just didn’t have the right look. They also were not made for a contour bottle. I had no background to know that there is a contour label versus a flat label. Consequently, I wasn’t even purchasing the correct labels. When I got those labels, and put them on the bottles, they had wrinkles. They just didn’t look as good and as professional as we wanted. We stumbled on Columbine Label and showed them our problem. Not only did Columbine have the right solution to fix the problem, they were also much less expensive.” – Rick M., of HRB
What else does this specialty food company must say about working with Columbine Label? Click to read more