Visual uniqueness, is key in grabbing the buyer’s attention.
Visual stimulation can be achieved through many different ways, and most have to do with your products packaging. Whether it’s a specially crafted bottle or container used for the delivery of your product to your customer, or the packaging on the outside that delivers your story and information. The importance of conveying the passion you’ve given to creating your product is what your customers want to know, experience, and support. This is how you set yourself apart from the competition. Grabbing their attention with visual appeal, allowing your story to be understood.
How to achieve visual uniqueness
As mentioned above, there are many ways to achieve visual uniqueness, such as:
- Intense graphic design
- Textured label and packaging material
- Special shaped die-cuts
- Metallic film
- Wood Grain material
- Holographic film or hot stamp
- Hot Stamp – solid
Located in metro-Denver, Columbine Labels works with a broad base of customers across North America to print a visually unique labels to help their products stand out.
What elements would you like to see added to your product label?
Time and again, customers tell us they love our
- Consistent color management
- On-time delivery
- Expertise and “can do” customer service